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The International Association of Skateboard Companies represent multiple skateboarding brands and orignally set up go skateboarding day to push people to go skateboard on the day. Every year skate shops and brands create events and competitions on the day to motivate people to come out, I myself attended an event in 2014, hosted by Black Sheep Skateboard Shop, an independent skate shop located in Manchester who hosts a go skateboarding day every year. The shop teams up with skateboarding brands such as Stance, Dickies, New Balance and Real Skateboards, Baker and Girl Skateboards. My press release would  create awareness of an event that  happened in 2019 as an event wasn't hosted in 2020 due to Covid-19. I will contact known brands with well known professional skateboarders to come to the event and carry out demos for the public to watch, it is important that I pick brands who have well known members in their team. One brand that I would contact is Plan B who have a well known team of individuals such as Ryan Shecklar, Chris Joslin, Danny Way, Aurelien Giraud and Colin McKay. Black Sheep will be my main contributor as they have a well known reputation for all skateboarders in Manchester. 




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